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Jun 27 2018
Jun 27
Drupal Europe3 min read

Jun 27, 2018
Photo by Floriane Vita on Unsplash

It is 2018 and we are still talking about digital transformation? Wasn’t that finished and done ten or fifteen years ago? Not completely. Based on the study from Grand View Research the global digital transformation market size was valued at $177.27 billion in 2017 and is expected to reach $798.44 billion by 2025. It seems like we have just started and a business that does not join the movement will be left behind.

But what is digital transformation? We see it as the integration of digital technology into all areas of a business, resulting in fundamental changes to how businesses operate and how they deliver value to customers. This new approach to customer experience through digital experience is where a platform like Drupal fits in perfectly.

To build connected, omnichannel customer experiences, the technology must have a built in way to support communication between channels, such as physical locations, ecommerce, mobile applications, and social media. Drupal 8 provides APIs for creating solutions and is definitely not limited to being a website platform. With this approach, the ability to engage customers through multiple channels at the same time has become a reality. Enterprises like Bayer, who evaluated and chose Drupal as their preferred platform in November 2017, have embraced the idea of embarking on the digitalization journey with an open source software that has been around for almost two decades and has a clear vision to become the world’s leading omnichannel customer experience solution.

Drupal Europe will be the largest conference in Europe happening in 2018. Drupal Europe organizes the program and session selection process around industry verticals. These focus on usage of Drupal in real life scenarios, in specific target industries, alongside space to cover cutting edge technologies. Digital transformation has become an important movement and the Drupal community has recognized that and dedicated a track to it.

The track provides unique networking opportunities with — and expert advice by — award-winning vendors, with sessions and break out groups focusing on digital strategies, digital transformation, innovation management, hybrid systems and ambitious digital experiences, showcasing large-scale implementations of Drupal platforms and solutions integrating Drupal for global corporations.

Join us on September 10–14, 2018 in Darmstadt, Germany to learn first hand how Drupal enables digital transformation. You can register for the event at https://drupaleurope.org/tickets.

Drupal Europe is organized for the community by the community. This means everyone is invited to participate in the program and share their ideas with us. We are currently looking for submissions for sessions, panels, and workshops. To create an excellent submission, you should write a good abstract that helps track chairs and conference visitors to understand how and why you approach your topic, what will be the benefits and learnings gained by attending your session, and what is the expected experience level of the audience.

Main topics we are looking for:

  • Digital transformation with Drupal (case studies)
    What was your process of digital transformation, what were the business goals, what part Drupal plays in the solution and how did you measure success?
  • Enterprise products made for or made with Drupal

What can enterprise use to complement Drupal to support their requirements? Are there reusable solutions out there that can serve as enterprise platform?

  • Technical solutions provided with Drupal
    Having Drupal as the chosen technology for digitalization, what does Drupal offer out of the box or what did your organization develop on top of the framework?

You will speak in front of digital leaders like CTOs, CIOs and CMOs of businesses who will be there to evaluate Drupal on a strategic level. Sessions will attract people looking to gain tactical advice on how to tackle the challenges of digitalization of their organizations or their clients.

We are looking to provide value to our track’s attendees, to empower them with insights and give them information that will enable them to make better decisions when choosing Drupal as their platform of choice.

We are looking forward to great content submitted, please go to https://drupaleurope.org/speakers and propose a session at Drupal Europe before 30 June 2018.

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