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How Much Will it Cost to Build this Website?

As professionals in the web tech sector, we know that there is no one set answer to that question. And yet, we really don't want to be spending our time having to explain over and over to prospects why we can't just answer the question.

We could provide an analogy and respond by saying, "That's like asking a random custom home builder how much it's going to cost to build a house." We could continue by explaining that the builder will need to know the location of the house, the square footage of the house, the desired finishes on the house, etc.

Even then, we might still meet with resistance about why it's so expensive to have a website built. It's so much easier for a prospect to understand the expense if s/he understands just how much work it really takes to build a good website.

Well, I've got great news for you lucky readers of this post. I've created a Udemy course called Start Smart! Clearly Define Your Website. The course walks students step-by-step through the process of answering all the necessary questions and culminates with the student creating a website definition document that allows you to give an accurate estimate. By completing the course the student will get first hand knowledge of just how much work s/he has had to put into even creating the document. S/he will see how much time and care s/he has invested. Your job of closing the sale will become tremendously easier.

Here's a coupon to access the course for just $10.

Do you think this will be a useful tool for you in your sales cycle?

What strategies have you been using to this point?

How have those strategies worked?

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