Dec 17 2019
Dec 17

Developer portals need three kinds of great content to succeed. 

  1. API Documentation

  2. Technical Documentation

  3. Marketing Content

Content is being consumed differently now than it was in the past. Dense long-form, bespoke technical communication is going away. Clear, highly visual , easy to read content is taking the lead.  When building a developer portal, content quality and organization needs to be a high priority for your team. .   

API Documentation

Clear API Documentation is a critical component of success.  Your developers rely on this documentation during development.   It needs to be easy to read and understand, and most importantly it needs to be consistent across all your APIs; this consistency starts with good planning upfront. This is content strategy with a particular focus on technical documentation and will result in a writing guide for API docs to help foster usability and readability. Templates and writing guides provide consistency that will increase your developer community’s happiness and productivity.  

Technical Documentation

Technical Documentation is your API program’s supporting content. These include practical use case scenarios, SDK documentation, Frequently Asked Questions, and other technical topic content. Paying attention to the quality of this content is important.  Rambling, bespoke technical documentation will not be consumed by your developer community and will slow the growth of your API acceptance. We help companies develop content governance strategy plans that create a consistent tone, tenor and taxonomy for your technical documentation. Consistent, easy to read, well tagged technical content is a winning combination. 

Marketing Content

Marketing Content. Digital transformation is being powered by APIs; the company API developer portal is becoming the place where these initiatives are being communicated. The ‘customer’ is the developer who comes to your site and consumes your API’s in order to build out new products, services and transactions. Growing adoption of API programs along these channels requires solid marketing material. This content communicates the business value of using your API products and should include all stakeholders in the process as you gather input from across the organization. Work with writers who will create great copy and content to sell your API program. 

The Apigee developer portal is a powerful content management system built using Drupal 8. It is the perfect platform to manage these three types of content.   

Chapter Three is a digital agency that helps organizations develop amazing Apigee developer portal experiences by providing API program strategic planning, content strategy, technical writing, development, training and support.

We look forward to partnering with you. 

Apr 26 2018
Apr 26

Most corporate websites have a career section where people can find out what jobs are open. These sections can range from just a few standing openings to hundreds of vacant positions across multiple job types that open and close frequently. Larger companies traditionally use HR software systems to manage this ebb and flow.

One popular and powerful HR system is Taleo. Many companies simply link offsite to the listing, which serves as the company’s only place to see and apply to openings. Other times, that same listing gets embedded on the company’s career section. As you can see in the user journey below for our client MemorialCare, this got the job done, but didn’t really convey a company’s brand or culture.

Step 1: Candidate finds the careers section of MemorialCare’s website. Step 2: Candidate is linked to the unbranded MemorialCare Taleo job listing.


Step 3: Candidate sees the job description on the unbranded Taleo site, and decides whether or not to apply.

You need a delightful candidate user journey to attract amazing candidates, and this begins with a branded careers section. So, we are giving Taleo customers the ability to display their job postings within their Drupal site, and branding them to match.

MemorialCare saw a dramatic improvement when we redesigned their careers section as a separate website and built an integration with Taleo. The result is a beautiful candidate journey that captures MemorialCare’s brand and culture.

Step 1: Candidates can begin searching by location and job title right away, without clicking additional obscure links. Step 2: Searching will produce a list of jobs. Step 3: A detail page gives you an easy to read overview of what to expect and a clear link to apply.

With this Taleo integration, the HR department has full control of the look and feel for their careers content. If they desire a change, there’s no need to contact Taleo– their developers (or Chapter Three, if they prefer!) can make the change right away. When job descriptions or details are updated in Taleo, it automatically gets updated on the new careers site, too! And, Taleo meta-tags give Drupal job listings an extra SEO boost. Jobs listed on the new site are ready to be ingested by a variety of job aggregators.

The way you present your organization matters to prospective talent. Building a Taleo integration with your Drupal site and making it look beautiful will give your organization a competitive edge with quality candidates. If this is something your company is currently struggling with, please feel free to contact us to find out how we can help. 

Mar 13 2017
Mar 13
After 2½ years, Chapter Three in San Francisco is reaping the rewards from its early commitment to Drupal 8.
Oct 28 2015
Oct 28

Chapter Three has developed a powerful, flexible Drupal module to publish Drupal 7 content directly to News, Apple’s all-new app available with iOS 9. The Apple News module is Chapter Three’s most recent contribution to the Drupal community.

Apple News delivers rich and immersive news, magazine, and web content to millions of users on iPhone and iPad. With Apple News Format, publishers can create signature content for News. Content is automatically optimized for both iPhone and iPad and publishers can earn revenue with iAd, Apple’s advertising platform. Senior Chapter Three developers seized the opportunity to build a module for Drupal 7 sites to publish content to News.

Apple News Format is coming soon and is not yet available to everyone. Click here to sign up as a publisher and get notified when Apple News Format becomes available. To publish content from Drupal to News, a publisher must first sign up for News Publisher and obtain Apple News API credentials from Apple.

More information can be found at

Drupal is one of the most widely used content management frame works and the Apple News module is a major asset to content owners in the Drupal ecosphere. This ability to easily publish and monetize content on a prominent platform like News is an example of what Drupal content distribution models will look like in the future; Drupal publishers will have many channels and platforms for proprietary content beyond their main brand web site. The release of the Apple News module sets the stage for that process

Main Features of the Apple News module:

  • Convert your Drupal content into Apple News Format.
  • Automatically or manually publish posts from Drupal to News.
  • Control Individual and bulk posts with options to publish, update, or delete.
  • iAd advertising and photo galleries in Apple News Format articles.

The Apple News module is a flexible way for content owners to display content from their Drupal sites in elegant Apple News Format layouts. Chapter Three has also provided sample layout files to get publishers started.

A set of flexible modules and libraries drive the overall functionality of the module. Developers can easily create new Apple News Format layouts to present content in many ways. Chapter Three embraced open source ideologies while developing the Apple News module.

Source code is available at for everyone to use and to extend.

Chapter Three is available to create custom layouts or configurations for the Apple News Module. Please contact us at

About Drupal Sun

Drupal Sun is an Evolving Web project. It allows you to:

  • Do full-text search on all the articles in Drupal Planet (thanks to Apache Solr)
  • Facet based on tags, author, or feed
  • Flip through articles quickly (with j/k or arrow keys) to find what you're interested in
  • View the entire article text inline, or in the context of the site where it was created

See the blog post at Evolving Web

Evolving Web