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Aug 23 2018
Aug 23
Drupal Europe2 min read

Aug 23, 2018
Image by LuckyStep @shutterstock
  • to revolutionize publishing, with a new rewarding model in an environment which can build trust and allows community governance.
  • to reshape open source communities, with a better engagement and rewarding system.
  • to free digital identity, thus killing the need of middlemen at the protocol layer.

Blockchain is an universal tool and can be applied in many different areas.

Communities, like the Drupal Community, can find new ways to flourish. Even larger and risky projects can be financed in new ways, with ICO (Initial Coin Offer). Taco Potze (Co-Founder Open Social) has a 10 year Drupal background and is an expert on Communities. He is working on blockchain technology to build a better engagement and rewarding systems for communities. Wouldn’t that be really nice for us?

See also Taco’s session: ICOs, a revolutionary way to raise money for your company

Publishing and its classic monetization model is challenged. Intermediates are about to disrupt the relationship between authors and publishers and their readers. This is based on a troublesome business model, with massive tracking and profile building, to turn our engagement in advertisement money. At the same time poor content and fake news has become a threat to our society. Gagik Yeghiazarian (CEO, Co-Founder Publiq) is looking for new ways to address these problems, with a non profit, distributed media platform based on blockchain.

See also Gagik’s session: Blockchain Distributed Media — A Future for good publishing

The Internet is broken and blockchain can fix it. The biggest promise with blockchain is to make middlemen obsolete, by creating trusted identities in an open protocol. This is to break the monopoly of the middlemen and to retain a free web. We recognize aribnb, amazon, ebay, netflix, itunes as middlemen. We understand, when we by or book, they get their share. With Google, Facebook and YouTube there are some other huge monopoly middlemen, they get their share based on our attention and personal data. They know how to transfer our attention into dollars, by selling it to advertisers. Ingo Rübe (CEO Bot Lab) is working on a protocol, which will allow people to gain control of their digital identity. It will be called KILT Protocol. (Ingo is well known in the Drupal Community and a Member of Drupal’s Advisory Board. As a former CTO of Burda he was the Initiator of the Drupal Thunder Distribution)

Our Panel will be moderated by Audra Martin Merrick, a board member of Drupal Association.

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Drupal Europe
Your Track Chairs

Aug 14 2018
Aug 14

Drupal Europe: Publishing + Media Special Focus

Drupal Europe2 min read

Aug 14, 2018

What industries come to mind when you hear blockchain? Banking? Trading? Healthcare? How about publishing? At Drupal Europe publishers will gain insights into the potential blockchain technology offers and learn how they can benefit. Meet Gagik Yeghiazarian, founder of the nonprofit foundation Publiq, and learn how he wants to fight fake news and build a censorship-resistant platform — using blockchain.

The publishing world is changing. Publishers no longer solely control media distribution. Big players like Facebook and Google are middlemen between the publishers and their readers, and technology built to entice publishers — Google’s AMP (Accelerated Mobile Pages) and Facebook Instant Articles — has strengthened social platforms as distribution channels. Additionally, publishers have lost money making classifieds business as employment and real estate markets create their own platforms and portals to reach the audience.

Photo by Ian Schneider on Unsplash

As a result of these developments, publishers are losing direct relationships with their readers as well as critical advertising which traditionally supported the editorial and operational costs. The platforms act as middlemen, using the content of the publishers for collecting data and selling them to advertisers. The publishers are left out in the cold.

Critically, publishers are also facing a crisis of confidence. As social platforms are used to spread fake news and poor content, mistrust in journalism grows.

The nonprofit foundation Publiq wants to face these challenges with a blockchain-powered infrastructure. It aims at removing unnecessary intermediaries from the equation and helping to create an independent, censorship-free environment. Gagik Yeghiazarian, CEO and Co-Founder of Publiq, is convinced: “Blockchain infrastructure allows content creators, readers and other participants to build a trusted relationship.”

You can learn more about Publiq and its blockchain infrastructure at Drupal Europe in Darmstadt: Gagik Yeghiazarian’s session “Blockchain Distributed Media — A Future for good publishing” will give you a glimpse into this new technology and a real-world application of it.

While you’re at Drupal Europe, be sure to check out the exciting blockchain panel discussion where Gagik, Ingo Rübe of Botlabs, and Taco Potze of Open Social, will share insights and use cases for blockchain technology. Don’t miss this!

Drupal Europe
Publishing & Media — Track Chairs

About Drupal Sun

Drupal Sun is an Evolving Web project. It allows you to:

  • Do full-text search on all the articles in Drupal Planet (thanks to Apache Solr)
  • Facet based on tags, author, or feed
  • Flip through articles quickly (with j/k or arrow keys) to find what you're interested in
  • View the entire article text inline, or in the context of the site where it was created

See the blog post at Evolving Web

Evolving Web